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Spotlighting business that incorporate mobile devices – DW Morgan

Published by Adam on 2009-09-11 06:44:11
Article Syndicated from: Snapp Mobile Software
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DW Morgan saved $100,000 when they adoped iPhones for all of their drivers — now they are able to keep track of where inventory is, what packages have been signed on, which deliveries have been made, and where drivers are at any given time.
“We always gave customers the information,” says President Grant Opperman. “But it took a lot of phone calls and a lot of individual effort. And between the time the driver took the signature and the time it was uploaded, there could be a 24-hour delay.”
A 24-hour delay is an eternity in today’s business environment. Getting information to be universally available to the right people as quickly as possible can be either a huge compettive advantage, or a crippling flaw in a copmany’s operations.
“For years, we’d been looking for a mobile device that would allow us to update shipment information, collect signatures, and get GPS tracking on every individual box we deliver,” he says. “Ten years ago, it was available, but it cost hundreds of thousands of dollars.”
“For $199, we can get an iPhone and make it work exactly how we want,” Morgan says. “I can go to almost any country, give my driver an iPhone, and he’s up and running.”
To read the original article & watch a video, go to http://www.apple.com/iphone/business/profiles/dw-morgan/
From Apple’s website:
One unanticipated benefit of iPhone: introducing technology to workers who used to resist it. “I can give an iPhone to someone who’s working on the dock or to a truck driver,” Opperman says. “And that guy doesn’t necessarily think of it as a computer that’s intimidating. He thinks of it as, ‘Oh, it’s a phone, and it’s really cool because I can put my music on it and pictures of my family, and I can send emails and text messages. And while he’s thinking about all of the neat things he can do, he’s also learning a piece of equipment that helps me run my business. And now I’ve got that person embracing technology and helping me figure out how we can use it better for our customers.”

I found the info below on Apple’s website. Obvoiusly, it’s a bit self-serving of them & they have a strong bias towards promoting the information; even so it is relevant. And they highlight a growing trend of companies taking advantage of smartphones — essentially mini-computers.

The highlights:

DW Morgan saved $100,000 when they adoped iPhones for all of their delivery drivers — now they are able to keep track of where inventory is, what packages have been signed on, which deliveries have been made, and where drivers are at any given time.

“We always gave customers the information,” says President Grant Opperman. “But it took a lot of phone calls and a lot of individual effort. And between the time the driver took the signature and the time it was uploaded, there could be a 24-hour delay.”

A 24-hour delay is an eternity in today’s business environment. Getting information to be universally available to the right people as quickly as possible can be either a huge compettive advantage, or a crippling flaw in a company’s operations.

“For years, we’d been looking for a mobile device that would allow us to update shipment information, collect signatures, and get GPS tracking on every individual box we deliver,” he says. “Ten years ago, it was available, but it cost hundreds of thousands of dollars.”

“For $199, we can get an iPhone and make it work exactly how we want,” Morgan says. “I can go to almost any country, give my driver an iPhone, and he’s up and running.”

To read the original article & watch a video, go to http://www.apple.com/iphone/business/profiles/dw-morgan/

Another interesting quote from Apple’s website:

One unanticipated benefit of iPhone: introducing technology to workers who used to resist it. “I can give an iPhone to someone who’s working on the dock or to a truck driver,” Opperman says. “And that guy doesn’t necessarily think of it as a computer that’s intimidating. He thinks of it as, ‘Oh, it’s a phone, and it’s really cool because I can put my music on it and pictures of my family, and I can send emails and text messages. And while he’s thinking about all of the neat things he can do, he’s also learning a piece of equipment that helps me run my business. And now I’ve got that person embracing technology and helping me figure out how we can use it better for our customers.”

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